To say that the end result is what counts is just not true. Especially in design. Rather, a good designer is more concerned with the process; that winding, potholed road he embarks upon every time he gets a new job.

“Manifesto.” is an ongoing project that leaves the final result to one side so as to focus on the creative process. It brings together under one roof the personal manifestos of some of today’s smartest and most renowned international designers.

Whilst some of these statements are very well known, others have been prepared exclusively for the project: some are programmatic pieces of writing, some are detailed work manuals, all are passionate tributes to graphic design, creativity and the design culture.

Curators: Marco Campardo & Lorenzo Mason (M–L–XL) and Cosimo Bizzarri
Executive Editor: Rujana Rebernjak


To obtain further information about the exhibition and to submit a piece of writing for the Debate page please write to: manifesto@manifestoproject.it
To contact the curators please write to: office@m-l-xl.org, cosimo@cosimobizzarri.com or phone this number +39 041 5245285.
We are looking forward to hear from you.

This project would not exist without the precious help of: XYZ gallery, Lars Muller Publishers, Abrams Books, Clauda Cardea, Simona Casarotto, Sara Chiesura, Ottavia Ganga, Alice Guo, Steven Heller, Charlotte Knowles, Diala Lada, Francesca Luise, Ornella e Catharin Noorda, Mario Piazza, Matt Prins, Renzo di Renzo, Tommaso Speretta, Fabrizio Urettini, Omar Vulpinari, Patrick Waterhouse, Elena Xausa, Kang Yian, Marco Zavagno and Enrica Caverzan, all the authors and designers who agreed to participate.